Best Selling Auto Brands Ranking in 2025. Kia overtook NIssan which dropped into 8th with the largest losses among leading brands. Geely skyrocketed 8 spots into 10th, surging in double-digits while competing for EV leadership.
Sourcing local Minister of Transportation or deputy agencies, we collect new light vehicles registrations, country by country, brand by brand, in 159 markets worldwide. Extracting data for our Global Auto Database we are able to report on this ranking as several others.
Considering YTD data up to October 2025, Toyota was still the best selling brand. Gaining 2% year-on-year, the Japanese giant retained its decade-long leadership in the market, securing a 10.6% share of all global sales.
Volkswagen ranked in 2nd, growing 0.1% and with a 5.6% share of the global market.
Ford ranked 3rd, achieving a share of 4.5% while gaining 3.5%.
Hyundai ranked 4th while securing a 4.3% share (+1.6%), followed by Honda in 5th with a 3.9% share (-6.5%) and BYD in 6th (-2.1%).
Kia -up 1 spot- ranked in 7th (+3.6%), followed by Nissan -down 1 spot- in 8th (-4.5%), and Chevrolet in 9th (-0.9%). Geely -up 8 spots- closed the Top 10 (+65.6%).
EV Market Trend and Outlook
Geely leaps onto the podium while eyeing EV leadership. The sector showed big gains in 2025, growing 16.2% up to October 2025 and reaching about 16% of all vehicles sold.
BYD remained the leader holding a 22.7% share, despite slowing down and dropping 6.4%. Tesla followed in 2nd with 10.5% share (-12.2%). Geely is rising quickly, up 210% and 4 spots into 3rd, followed by Wuling (+18.8%) and Leap Motor (+108.4%).
Tables with sales figures
In the table below we report sales for Top 25 Brands.
